Broadcast Dialogue: Canadian Radio in One Place
Radioplayer Canada (RC), the not-for-profit organization managed by SparkNet, is working with Canadian broadcasters to launch a digital platform. Come September, RC will showcase all Canadian radio stations in one place, allowing listeners to engage with an interface that increases time spent listening. Radioplayer began five years ago in the UK as a digital solution to bring listeners back to radio. The most significant result was a 37% average increase in digital tuning.
Article from Broadcast Dialogue, Volume 22, Number 8